WHAT IS AN outside sales specialist jobs
An outside sales specialist job is a position in which individuals are responsible for selling products or services outside of a traditional office setting. Unlike inside sales representatives who primarily communicate with clients over the phone or through email, outside sales specialists meet with potential customers face-to-face to build relationships, understand their needs, and ultimately close deals. These professionals spend a significant amount of time on the road, visiting clients at their offices or attending industry events to generate leads and increase sales. The main goal of an outside sales specialist is to meet or exceed sales targets by effectively promoting and selling the company's offerings.
WHAT USUALLY DO IN THIS POSITION
In an outside sales specialist position, the daily responsibilities can vary depending on the industry and company. However, there are some common tasks that most professionals in this role perform. First and foremost, they research and identify potential clients or customers within their assigned territory. This involves conducting market research, attending trade shows, and leveraging networking opportunities. Once potential leads are identified, the outside sales specialist reaches out to these prospects to schedule meetings or product demonstrations. During these interactions, they effectively communicate the value proposition of the product or service, address any concerns or objections, and negotiate terms and pricing. Building and maintaining strong relationships with existing clients is also crucial, as it leads to repeat business and referrals. Additionally, the outside sales specialist keeps detailed records of their interactions and sales activities, prepares sales reports, and stays updated on industry trends and competition.
TOP 5 SKILLS FOR POSITION
To excel in an outside sales specialist position, certain skills are essential. Here are the top five skills that can contribute to success in this role:
1. Communication: Effective communication skills are paramount in outside sales. Specialists must be able to articulate the benefits and features of their products or services clearly and persuasively. They also need to actively listen to clients' needs and concerns to provide tailored solutions.
2. Relationship Building: Building and nurturing relationships with potential and existing clients is key. Outside sales specialists must be able to establish trust, understand clients' goals, and maintain regular contact to ensure customer satisfaction and loyalty.
3. Time Management: With a busy schedule and multiple clients to attend to, effective time management is crucial. Outside sales specialists must prioritize tasks, plan their daily activities, and allocate sufficient time for prospecting, meetings, and administrative duties.
4. Resilience: Sales can be challenging, with rejection and setbacks being a common occurrence. Successful outside sales specialists possess resilience and the ability to persevere in the face of obstacles, remaining motivated and focused on their goals.
5. Product Knowledge: To effectively sell a product or service, specialists need to have a deep understanding of its features, benefits, and competitive advantages. They should stay updated on industry trends and be able to position their offerings as the best solution for their clients' needs.
HOW TO BECOME THIS TYPE OF SPECIALIST
Becoming an outside sales specialist typically requires a combination of education, experience, and specific skills. While there is no set educational path for this role, a bachelor's degree in business, marketing, or a related field can provide a solid foundation. However, many employers value relevant work experience and a proven track record of successful sales more than formal education.
To become an outside sales specialist, it is essential to gain experience in sales. Entry-level positions in sales, such as sales representative or sales associate, can provide valuable exposure to the sales process and the opportunity to develop essential skills. Additionally, taking courses or attending workshops on sales techniques and strategies can enhance your knowledge and make you a more competitive candidate.
Networking is also crucial in this field. Building connections with professionals in the industry can open doors to job opportunities and provide valuable insights. Attending industry events, joining sales organizations, and leveraging online platforms like LinkedIn can help you expand your professional network.
When applying for outside sales specialist positions, tailor your resume and cover letter to highlight your relevant skills and achievements. Emphasize your sales experience, ability to build relationships, and track record of meeting or exceeding sales targets. During interviews, be prepared to demonstrate your communication skills, problem-solving abilities, and your passion for sales.
AVERAGE SALARY
The average salary for outside sales specialists can vary depending on factors such as industry, location, and level of experience. According to data from the Bureau of Labor Statistics, the median annual wage for sales representatives, including outside sales specialists, was $63,420 as of May 2020. However, it is important to note that salaries can range significantly, with top earners making well over six figures.
In addition to base salaries, many outside sales specialists receive commissions or bonuses based on their sales performance. These incentives can significantly increase overall earnings and provide motivation to achieve and exceed sales targets.
ROLES AND TYPES
Outside sales specialists can be found in various industries and sectors. Some common roles and types of outside sales positions include:
1. Account Executive: These professionals are responsible for managing and growing a portfolio of key accounts. They develop relationships with clients, identify their needs, and provide tailored solutions to meet those needs.
2. Territory Sales Representative: Territory sales representatives are assigned a specific geographic area and are responsible for generating sales within that territory. They identify potential clients, make sales presentations, and build relationships to meet sales targets.
3. Business Development Manager: Business development managers focus on identifying and pursuing new business opportunities for the company. They research potential markets, develop strategies to expand the customer base, and negotiate contracts.
4. Sales Consultant: Sales consultants provide expert advice and guidance to clients, helping them choose the right products or services for their needs. They build relationships, conduct product demonstrations, and provide ongoing support to ensure customer satisfaction.
5. Pharmaceutical Sales Representative: These specialists work in the pharmaceutical industry, promoting and selling prescription drugs to healthcare professionals. They build relationships with doctors, pharmacists, and other medical professionals to increase sales.
LOCATIONS WITH THE MOST POPULAR JOBS IN USA
Outside sales specialist jobs can be found throughout the United States, with certain locations having a higher concentration of opportunities. Some of the cities known for having a significant number of outside sales positions include:
1. New York, NY: As a major business hub, New York City offers numerous opportunities for outside sales specialists in various industries, including finance, technology, and healthcare.
2. Los Angeles, CA: With a large and diverse economy, Los Angeles provides a thriving job market for outside sales professionals. The entertainment, fashion, and technology industries are particularly prominent in this area.
3. Chicago, IL: Known for its strong business community, Chicago offers a range of outside sales jobs across sectors such as manufacturing, finance, and professional services.
4. Houston, TX: As a hub for the energy industry, Houston presents ample opportunities for outside sales specialists in sectors such as oil and gas, renewable energy, and engineering.
5. Atlanta, GA: Atlanta has a growing economy and is home to many headquarters and regional offices. This vibrant city offers opportunities for outside sales professionals in industries such as telecommunications, hospitality, and logistics.
WHAT ARE THE TYPICAL TOOLS
Outside sales specialists rely on various tools and technologies to perform their job effectively. Some typical tools used in this role include:
1. Customer Relationship Management (CRM) Software: CRM software helps outside sales specialists organize and manage customer data, track interactions, and streamline the sales process. It allows them to view client history, set reminders for follow-ups, and generate reports.
2. Mobile Devices: Smartphones and tablets are essential tools for outside sales specialists, enabling them to stay connected, access important information on the go, and communicate with clients and colleagues.
3. Presentation Software: Presentation software, such as Microsoft PowerPoint or Google Slides, is used to create compelling sales presentations and product demonstrations. These tools allow outside sales specialists to showcase the features and benefits of their offerings effectively.
4. Social Media Platforms: Social media platforms like LinkedIn, Twitter, and Facebook are valuable resources for outside sales specialists. These platforms can be used to research potential clients, connect with industry professionals, and share relevant content to build credibility.
5. Mapping and Routing Software: Mapping and routing software, such as Google Maps or Waze, helps outside sales specialists plan their routes efficiently, saving time and reducing travel costs. It provides real-time traffic updates and suggestions for the fastest routes.
IN CONCLUSION
Outside sales specialist jobs offer an exciting and dynamic career path for individuals who enjoy building relationships, meeting new people, and achieving sales targets. By possessing the necessary skills, gaining relevant experience, and utilizing the right tools, aspiring outside sales specialists can thrive in this competitive field. The ability to effectively communicate, build relationships, manage time, and stay resilient in the face of challenges are key factors that contribute to success in this role. With the potential for attractive salaries, commissions, and career growth opportunities, outside sales specialist jobs are worth considering for those with a passion for sales and a drive to succeed.